The $5,000 Retainer Problem: Why Businesses Are Hemorrhaging Money on Video Content
The $5,000 Retainer Problem: Why Businesses Are Hemorrhaging Money on Video Content There’s a quiet crisis happening in marketing departments across America. Businesses are writing $5,000 monthly checks to video content creators, expecting a return on investment that rarely materializes. The content looks beautiful, the reels are polished, and the stories are engaging—but the bank […]