When it comes to promotion there is a innate fear of it that exists. Sometimes this fear is legitimate and other times it’s a simple lack of understanding, and more often then not it’s fear of being rejected or hated on.
When I confront these three I simply go back to one solution and the solution is that I know my effort, I know that my intention is to help, and that what I am saying is the truth, not fabricated or altered. And when I come From this position, before I press the record button, all the considerations drop.
Remember where you are coming from and why you started your business in the first place. There is involved in creating a message than just placing content into the marketplace. What I am talking about is a deep rooted system of communication that enables your business to survive through extended periods of time.
To not invest or put in the effort to communicate into the marketplace, is a serious violation of your reasons for earning income. If I find myself not wanting to promote or afraid to communicate the very first thing I look at is - what am I telling myself or what has someone told me I shouldn’t do. Identifying these areas I can push forward. Most of the time the thoughts and considerations are flagrant illogic that have nothing to do with my main purpose, and if it is stemming from someone else I always ask myself what was the purpose of what they said? Did that make me feel good or bad? And if bad, why did I listen to it? Why would I allow that kind of talk around me, I don’t anymore, and you shouldn’t either.
What this comes down to is the investment into your own beliefs. If you believe in your products, if you believe in your brand, then I find no fault in speaking the truth, as long as it is truth. Always remember why you started in the first place and I guarantee you can’t make a mistake or have reason to fear promotion.
Learn more about this at https://sysloventures.com/secretsrevealed
by Robert Syslo Jr
There is a Way to Communicate Digitally - Robert Syslo Jr
I did not realize this, nor did I truly understand this. I felt that if I pounded a social media feed, I would get the results I was looking for. Over time I recognized that this would alienate my audience and push them further away from me. The game became more about understanding the needs and wants of an audience. What would they think of this if I communicated this way, or if I communicated that way? What does that look like?
There is really is a higher level of responsibility that has to be taken into account when you start your promotion. This is not a one way communication, this is a two way communication and in my viewpoint there is no reason to not apply the standard rules of a conversation to social media promotion. Why is this valuable? Because you, the authentic individual shows up and comes through. The message, the purpose, the content, all is directed towards the assistance of those who watch the content. That is why you must understand that there is a way to communicate digitally.
Over the last 17 years I have devoted my time and my energy to this to understand the exact ways to speak and communicate and social media has given business owners and influencers the opportunity to accelerate their communication. Check out my course https://sysloventures.com/secretsrevealed to learn more and dive deeper into this topic.
I went on this amazing podcast with some truly inspirational individuals, and reached a brand new audience. I would love for you to check it out see below!
People fear the chore of creating content for multiple social networks, but it’s important to remember not to be too precious about things. Good content can be repurposed reused to your benefit to offset the workload. Dumb and Dumbest Podcast number #227 is streaming now and it’s an interview with about Video Content with Robert Syslo! Hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions) and Publicist Curtis Dewar (Dewar PR), in addition to the podcast, Matt and Curtis host The Music Marketing Challenge, a low-cost, super high-value private training to bands and artists. Get hands-on practical experience to market your band like a pro today! Message them at the links below.
Listen to the full podcast here - http://www.ghostcultmag.com/dumb-and-dumbest-227-video-content-with-robert-syslo/?fbclid=IwAR1-Pb1U5m6GX_0wet2StHZTPDE2UQfa_xnK1yU-Br4eGOAaRx3FMj3r0qM
Born and raised in Lakewood, NJ Robert has always had a profound love for adventure. Working with his father as an electrician and engineer, Robert learned from a very young age what the word “work” meant.
Listen to the full interview here:
Always being interested he developed an interest in cameras. Since 8 years old cameras, photography, aesthetics, interested him. Fast forward 23 years later, Robert now runs two successful companies, the first is the media production company Syslo Ventures, LLC which specializes in media production, digital video, web design, graphic design.
The second is Interview Blueprint an online digital training course for anyone struggling to get a job. Having worked around entrepreneurs for the previous 6 years, Robert decided it was time to develop his own company and help people the way he has always aspired to do so.
He has traveled the world as far as China and Latin America, the Caribbean and all across the United States, starting in New York City where he interned for Micheal Mailer Films.
I often thought what it would be like to create a business and now that it has been done, I see what the purpose of it truly is. To hear my clients and people I have helped go over the top enthusiastic because of how my creativity and work has helped them, it gives me an amazing feeling, a feeling that I am doing a great job, as thats my purpose to do exceptionally better each and every time. It’s pure motivation to wake up in the morning and attack the day with pure energy and power.
I honestly create what I do every second of the day. I love it. Creativity started with me from a young age, I was always a bit of an oddball at elementary school I found solace and inspiration from listening to abstract music. Inspiration from the video games I played and the environments that were created transported me into a realm of creativity. I learned how to harness that experience of what I felt and transform in into editing and filmography, later that would come out in my photography and video production. It is not about the product or service it is about the effect created to sell the product and service and this is what interested me the most in production.
I have spent my entire life attempting to understand emotions and feelings for two reasons one for me to master my own and two to be able to use those emotions to communicate in video production. A lot of my clients tell me that they cannot stop watching my finished work over and over again, and honestly neither can I. I watch my work in the hundreds of times and I do not get tired of it. If I can do that, I know that I did a great job. I know that others will have the same experience.
Developing this skillset of creativity is from thousands and I mean thousands of hours of production time, playing with music content, light, techniques. I started with a simple understand of the platforms and tools that I used to create and then pushed them to their limits. I am a button pusher, I dont like instructions, you should see me with furniture, I figure it out on my own. Thats how I learned digital media and production. On my own and extreme sacrifice to develop my craft.
I found out that if I devoted my time to creative exploration with music and color I became better and kept exploring that over and over again. Creativity in business is the same its massive exploration of the foundational elements and then pushing those elements to the limit. Do not be afraid to try it or test it, just do it.
When I was growing up I was interested in fitting in, I wanted to be liked, I wanted to be a part of the crowd. I tried desperately hard to be liked, did whatever was necessary to fit in, however it always backfired for me. Fast forward to 30 years later. As a thirty year old I had a momentary crisis of identity. I quit my job, and became an entrepreneur. In that moment I was confronted with a huge wave of uncertainty and doubt. What I did not have, a single desire in my spirit to fit in. I was over it. I wanted my own individualism I wanted my freedom. You do not get freedom in a crowd, you get something else.
Now I want to be clear I love people, I love groups and everything about them. That being said there are some situations where it can become easy for an individual to become hypnotized, whatever word you want to call in what everyone else is doing. They post selfies, so you post selfies, Im guilty I post selfies, they run left you run left, they build something you build something, they market a product a certain way you market a product a certain way. This repulses me. For me following along, blindly without question is an insult to my potential and insult to myself and my integrity. Now before you start making assumptions about me, I have to say that every experience I encounter my first intention is to make the space better. That is it. Everything I do I make it better. I train to help others, I spend more time working on myself then I do going out, I have given up hundreds of hours of my time to get myself into a position of high ethics and integrity. I am by no means perfect, but I do the best I can to be.
For me the individuals are the ones who make the groups go right. They are the ones who create the future. Each member of that group should be celebrated for each of their contributions and no one should be left out. When you find yourself not in a group like this, I say leave it behind. It will destroy your spirit and enthusiasm, it won't be fast, it will be a slow burn deep inside of you. I have found in my experience that I have sought out like minded individuals of high ethics and morals, and when I do not see that I leave. My intention as I mentioned is to help others and that is the utmost important and for me the individual is the one who makes that happen. He or she has their own thoughts, their own viewpoints, their own ambitions and those are the things that should be celebrated, recognized and nutured.
I'm interested in the different, not buying a BMW like everyone else, but buying a car that Alfa Romeo only made 217 of last year. To me that is special. I have something special. What do you have that is special?
As an entrepreneur I enter into a world of loneliness, not that I am upset by this, but not many share this, but there are a few who get it and for me a few is more than enough. I love people, I love what they can do and I love groups, just be mindful and selective of what you choose to follow and why you choose to follow it. I wouldn't want someone pulling the whites over my eyes before it is too late. Be aware and be present of what is taking place around you. That is the biggest mistake I made in my life, I was lured into what seems great on the outside but buried there is something far worse.
I do not follow where others go, I do not listen to mainstream music. I am a creator, an adventurer and an explorer. It is my nature and I will say that it will never go away. To those of you who have the same I say, keep the adventure rocking. What else are you going to do.
Learn more about Robert Syslo
Linked IN: https://www.linkedin.com/in/robert-sy...
Due to a signed Non-Compete with Cardone Training Technologies I, Robert Syslo, cannot sell video production or advertising services to any current clients, competitors or close affiliations to the Grant Cardone brand, Cardone University, and 10X Productions clients until after December 2019 (1 full year after my resignation). Requests for work will be denied from the viewpoint of ethical integrity and legal documentation. Any requests for business with Robert Syslo will be cross-checked with Cardone Training Technologies to remain in business ethics with my signed Non-Compete.